SEO (Search Engine Optimisation)
Good SEO puts you in front of the right people at exactly the moment they’re looking for what you offer. Getting there takes solid technical foundations, content that earns its place, accessibility built in from the start, and being switched on to how AI is changing the way people search. Sounds like a lot to do at once, doesn’t it? Don’t worry, we’re here to help you reach more of the right people.
Get found by more of the right people
We work with purpose-driven organisations to help them expand their reach. From small charities wanting to reach more people, to scaling businesses trying to make organic their most reliable channel, and larger ecommerce organisations trying to do more good.
There are no one-size-fits-all packages here. Whether you’re starting from scratch, scaling fast, or trying to work out why your traffic dropped off a cliff – we’ll find the right approach for you.
Did you know? We don’t just optimise websites – we build them too. Which means when something technical needs fixing, we know exactly where to look.
Trusted by purpose-driven teams making a difference
The project had many complex objectives but that only fuelled the motivation and commitment of the team… Their agility, responsiveness and understanding for various user groups and their unique challenges was exactly what we needed, and they have been a pleasure to work with.
Justyna Lisiecka at Chasing the Stigma
How is your site doing now?
SEO audits
Not sure where to start? A clear, jargon-free audit tells you exactly where your site stands and what to do about it – prioritised so you know what to tackle first.
- Technical health check
- On-page and content analysis
- Competitor benchmarking
- Accessibility and SEO crossover review
- GEO readiness assessment
- Prioritised action plan
Let’s keep improving
SEO retainer
SEO isn’t a one-and-done job. A monthly retainer means we’re always working in the background – tracking, testing, improving, and staying ahead of changes so you don’t have to.
- Monthly reporting, you’ll actually understand
- Technical fixes as they arise
- Content planning and optimisation
- Core Web Vitals monitoring
- Accessibility improvements (great for SEO too)
- GEO and AI search visibility updates
Getting creative
Content strategy & creation
Great content does the heavy lifting for organic search. We help you build a strategy that ranks, resonates, and sounds like you – not like a robot wrote it at 2 am. Need a hand with creation? We’re up for that too!
- Keyword and topic research
- Content calendar planning
- On-brand copywriting and editing
- Blog, landing page and product copy
- Structured content built for AI citation
Forward thinking
GEO & LLM optimisation
AI tools like ChatGPT, Gemini and Perplexity are changing how people discover things online. We help you show up in those answers too – not just on the search engine results pages. But, spoiler alert, good GEO is just good SEO.
- AI search visibility audit
- Schema markup and structured data
- Authority and entity building
- Content formatted for AI citation
- Ongoing monitoring as the space evolves
- Digital PR
We’re really pleased with how the site turned out. We’re already seeing the impact of Hiyield’s work — we saw almost 4.5x more clicks and 67x more impressions from our site within a month. So far, we’ve only indexed 17% of our site’s pages, so we are expecting those numbers to still increase.
Kelli Fairbrother , xigxag
Why Hiyield
We’ve worked with enough purpose-driven organisations to know that your challenges aren’t like everyone else’s – and your agency shouldn’t be either.
Flexi-Hex
Flexi-Hex are a purpose-driven sustainable packaging company based in Cornwall. When they came to us, they were relying on distributors to reach customers and their website wasn’t doing the work it needed to.
We rebuilt their site, put a proper data strategy in place, and optimised for search – helping them move from distributor-dependent to digitally visible. Within a month, the results spoke for themselves.
Key stats:
- 76% increase in high-intent users
- 62% increase in sessions
- 52% growth in content consumption
Ready to be found by more of the right people online?
Let’s find out how better SEO can transform your organisation and allow you to make an even bigger impact.
Explore related work
Explore more Services
Discovery & UX Design
Hiyield’s Discovery & UX Design team go from research and definition to sketches and user-tested high quality prototypes, tailored to your unique vision, ensuring that each interaction provides a memorable user experience.
Development
Our Development team specialises in creating bespoke web and mobile solutions. We turn your ideas into efficient, scalable, and eco-friendly digital products.
Strategy
With Hiyield, it’s a partnership. Together, we build sustainable strategies, prioritising your growth and making certain our work together leaves a lasting positive mark.
FAQs
It depends on where you’re starting from. Technical fixes can make a noticeable difference within weeks, but meaningful organic growth typically takes months. SEO is a long game – but the results compound in a way that paid ads simply don’t. We’ll always be upfront about realistic timelines, not just tell you what you want to hear.
Absolutely. We’re very comfortable working alongside in-house teams or other agencies. We’ll be straight about where we can genuinely add value and where we’d just be duplicating effort.
Yes – but the good news is that good SEO and good GEO have a lot in common. If your site has authoritative content, a clear structure, and solid technical foundations, you’re already set up well for AI search too. We build both in from the start, so you’re not having to redo things down the line.
Often yes – but it genuinely depends on your market and goals. For some organisations, a one-off audit and a handful of targeted changes make a real difference without any ongoing commitment. We’ll give you an honest steer. If an SEO retainer isn’t the right investment for you right now, we’ll tell you that too.
Monthly – with reports written for humans, not analysts. We focus on the metrics that actually matter for your goals – no vanity metrics, no data dumps. And if something isn’t working, we’ll say so – along with what we’re doing about it.